WE LOVE Kit Butler in the Giorgio Armani Neve Campaign

The British model rocks Après-ski Style in the new Giorgio Armani NEVE winter campaign, photographed by Daniel Clavero.

‘‘Kit Butler is a master of movement, bringing the energy of the snow-covered slopes to the studio with an extra bounce in his step.’’

WE LOVE Tom Daley's first knitwear collection

Olympic gold medallist, diver and television personality Tom Daley launched his own unisex knitwear collection, just before Christmas and we love every single piece of it.

Visit bytomdaley.com and choose your favourites for yourself and unique Christmas presents.

Editor's Picks: Our favourite Gucci x The North Face men's pieces

The collaboration that everyone talks about is definitely the new collection of Gucci with The North Face.

The Italian house under the leadership of Alessandro Michele and the outerwear giant have worked together to deliver a collection for men and women full of daring, whose spearhead is none other than freedom, a concept dear to the Roman creator, and exploration.

Check out our favourite pieces right now:

10 Most-Viewed features in 2020

2020 is finally over! We have experienced maybe the worst year of our life but we have never stopped fighting. The Pandemic will end soon and we will be the great winners.

Even though, we are very happy to admit that we were with you during that difficult year ( lockdowns and quarantine days around the world) as we had more than 150.000 pegeviews and more than 60.000 unique visitors worldwide!! Our TOP countries when it comes to readers were USA, United Kingdom, Greece, Spain, Germany and Cyprus

REY has been reposted (again) from legends of the fashion industry including MOSCHINO and DOLCE & GABBANA. and celebrities from Kylie Minogue to Eurovision Pop Stars Tamta and Conchita!! Thank you all for the support and let’s make 2021 great again!

Check out the top 10 features from REY in 2020 and stay tuned for more.

Click on the titles to discover the posts:

ALEXANΔROS

The winner takes it all and Alexandros from VN Models has been officially one of the most beloved models on REY. His first fashion editorial exploded on hits and reactions on social media! REY readers were asking for more of him so he have produced another one grooming story with him

EDITORIAL

Our biggest production section. We are so happy to see our EDITORIALS on the TOP3.

Our favourite menswear trends for AW 2020-21

The most popular feature from the Editors’ Picks blog. Thank you for showing so much love in our newest section from REY LOVES column.

Our Conversation with Dimitris Theocharis about COVID-19, Changes in the Fashion Industry and more

The award-winning photographer talks exclusively to our Editor in Chief about the life after quarantine, all the changes in fashion, and a lot more.

LGBTQ+ Inspirational Instagram Accounts to Follow

Our editors found their favourite Inspirational Instagram Accounts that everyone LGBTQ+ or interested in LGBTQ+ culture has to follow.

COLLECTIONS

Reports from our favourite fashion shows and collections during the world’s Fashion Weeks. Our readers seem to love that section so we are going to enrich it with more reports and presentations in 2021.

Dimitris Alexandrou: THE RETURN

Our big love… Dimitris Alexandrou has been our crash from Day 1 and of course he is on the TOP features of the year because of you.

Fall 2020-21: All the highlights from Milan Fashion Week Men's

‘‘more more fashion baby’’ …Loving our trend reports on the TOP10 XoXo

EMILIANO

The Greek Next TOP Model Finalist from The Legion MGT on his best.

Dark Ocean

One of our biggest editorial productions in 2020 produced and photographed by our very own Josh Brandão.

Editor's Picks: The Most Fashionable Sneakers for Christmas

Sneakers are one of those totem pieces that you do not take off and that you wear with everything.

Fashion sneakers are the next big thing and here are our favourite ones for this winter.



Supreme x Nike

Supreme x Nike sneakers , 179.99 euros on nike.com

Nike Dunk Low Cactus Jack x PlayStation®

** Sneakers not available for sale yet. Stay tuned for release date.

Dior “B27”

Dior B27 sneakers, shop at dior.com

Prada for adidas

Superstar adidas Originals x Prada sneakers , 450 euros on gallerieslafayette.com

Gucci Ultrapace R Sneakers

Buy the shoes on gucci.com

adidas x Craig Green

Sneakers adidas x Craig Green , on adidas.fr

Loewe

White leather sneakers, 450 euros on matchesfashion.com

1017-ALYX-9SM x Nike Air Force

Air Force 1 High x ALYX sneakers, 399.99 euros on alyx.com and Nike SNKRS




Editor's Picks: Ultra Fashion men sneakers for Christmas 2019

Big collaborations, the logomania and intriguing details: the most fashionable sneakers of autumn-winter 2019-2020 are daring and compete in technicality.

Here is our Christmas list for all the fashion sneakers to ‘die for’:

Prada x Adidas:

Prada for adidas sneakers , 2500 euros on prada.com

Balenciaga

Track.2 sneakers , 695 euros on balenciaga.com

DIOR

B23 Haute Bleue sneakers , 1200 euros on dior.com

LOUIS VOUITTON

Sneakers 2054 , 850 euros on louisvuitton.com

Maison Margiela

Maison Margiela Fusion reconstructed sneakers 1,250 euros on farfetch.com

JW ANDERSON x Converse

Sneakers Run Star Hike , 124 euros on matchesfashion.com

Yeezy

Yeezy Boost 700 V1 "Carbon Blue" sneakers , € 299.95 at adidas.fr

Ariana Grande, Miley Cyrus, Lana Del Rey - Don’t Call Me Angel: OUT NOW

Ariana, Lana and Miley SLAY in the new videoclip and song ‘DON’T CALL ME ANGEL’, the soundtrack of the new movie of the CHARLIE’S ANGELS.

Directed by Hannah Lux Davis, who's previously worked with Ariana on music videos, the new videclip has already been in the TOP10 youtube trends worldwide, just 6 hours after it’s official release.

WATCH IT LOUD ON REPEAT:


WE LOVE Ludovic de Saint Sernin's first underwear campaign

"Sex, love and freedom" are the words chosen by Ludovic de Saint Sernin to characterize his first collection of underwear, embodied here by the playboy-like model Diego Villarreal.

Ludovic de Saint Sernin label is representing “a return to beauty, seen via sensuality and sexuality, with an exacting approach to design and make”.

The campaign photographed in New York by photographed by Thomas Giddings.

De Saint Sernin will show his Spring/Summer 2020 collection as part of the official men’s fashion week schedule in Paris on June 23, 2019.


WE LOVE: Harry Styles in the new men's Gucci Tailoring campaign

On set at a fish and chip shop in northern London, Harry Styles appears in the new GUCCI men’s Tailoring campaign.

Wearing the House’s suiting designed by Alessandro Michele for Fall Winter 2018, Harry Styles walks in a ‘chippy’—the traditional British fish and chip shop—with a chicken and a dog. In a wool mohair jacket with embroidered collar and a striped suit styled with a gingham dressing gown, Harry shares his battered cod and fried chips with his pets, in a sequence shot by Glen Luchford and art directed by Christopher Simmonds.


LES DEUX AW18 collection

The Danish brand Les Deux  has been created back in 2009 as only a t-shirt concept, but the brand has evolved with a full collection and premium finish. Les Deux consists of contemporary, practical pieces with scandi aesthetic and elements, and it  has become one to watch on REY.

.This AW18 season, Les Deux have worked to develop a collection that embodies the coming together of subcultures. The brand has submerged itself into three different brotherhoods of society’s misfits from around the world- The Bluecoat Brotherhood, The Foreign Legion and Hooliganism.

The collection attempts to reflect the communities that have, and continue to disrupt the social norms, defining their own space within society. This is translated through a delicate balance of its heritage minimalistic-Scandi-style, combined with key stand-out staples that create a feeling of diversity.

Wool and knitwear, along with  slogan T-shirts and sweatshirts, crisp cotton shirts and bomber jackets have been combined with tailored trousers, accessories and trainers for a cool contemporary look.

For more collection and stocklist visit lesdeux.com

Follow LES DEUX on Instagram

Editor's pick: The Modus Vivendi Swimwear Collection 2018

We are in the middle of summer and the swimwear season is already on its best!

Modus Vivendi has launched the Basics Line from the Swimwear Collection 2018 and it became our number one choice for this summer. The collection is inspired by minimalism with clean, uncomplicated and monochromatic lines perfect for any occasion.

The Basics line is made from a fast drying, high quality material and features a wide covered waistband. This design features classic styles with a discreet Modus Vivendi logo.

Discover the collection on Modus Vivendi online and choose your favourite. Available in white, black, khaki, red and blue, this classy swimwear will be part of your basic summer kit.

Editor's Picks: #StreetStyle with a twist

Cool, everyday pieces with street style aesthetic that we all love but with a contemporary twist.

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Saint Laurent Backpack

Lauded for its precise tailoring and innately cool aesthetic, Saint Laurent brings together classic and modern design aesthetics. The City backpack embodies this, adorning the supple canvas construction simply with subtle leather detailing, while the large proportions provide ample room for essentials. Available on ysl.com

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Gucci t-shirt

Tour merch is no longer that one-off T-shirt you bought in a love frenzy of the band directly post-gig. Nowadays it’s a fashion-focussed affair curated to fit into your personal style. Newly versed in irony, Gucci takes on the trend for SS18, typing out its brand name in exaggerated font on this cotton-jersey T-shirt and underscoring it with a selection of locations. It’s a Gucci gig, and you’re invited. Available on gucci.com

Kappa Kontroll jersey shorts

Talk about a throwback! Kappa Kontroll is back and in a big way. We have fashion’s love affair with the 1990s to thank for that. The revival has a few tweaks mind you. The iconic mirrored man moniker is flipped upside down, and it’s placed in sequence as a side stripe down these jersey shorts. Available on selfridges.com

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Givenchy classic shorts

Yes, there were a lot of short shorts on the SS18 catwalks, but if you’re sceptical about that translating to skimpy, fear not. As Givenchy - available on selfridges.com

Sandro Paris Denim Jacket

Denim jackets have pretty much made their way up through the ranks to achieve a 'basics' status that rivals the much-loved leather jacket. Sandro’s iteration leaves buttons in the past in favour of clean and sleek popper fastenings... and yes we go pink! Available on sandro-paris.com

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JW Anderson Knot Tee

The knotted sleeve is a small design tweak but it’s come to symbolise the nonchalance and raw creativity of J.W. Anderson’s work. Not to mention those maritime references and they’re rife in this cotton-jersey T-shirt. Available on j-w-anderson.com

BLOOD BROTHER track pants

There’s one thing we can take solace in, and it’s the return of the tracksuit. Comfy enough to contain any wider woes, these sports-jersey BLOOD BROTHER track pants are designed with the classic drawstring waist and branded trims spanning the legs and they are our favourites. Available on selfridges.com

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Gloverall Denim Jacket

Another Denim jacket with a twist. Taking its influence from the classic 4-pocket work jacket, this new style for SS18 is reimagined in raw denim for Goverall's first ever denim outerwear collection. Available on gloverall.com

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Ted Baker Backpack

At the forefront of contemporary British fashion, Ted Baker extends its clean-cut silhouettes and meticulous attention to detail to a collection of premium accessories. Defined by its athletic-inspired rubber design  and emblazoned with the signature branding, this yellow bag can easily be combined with every look. Available on tedbaker.com 

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Maison Margiela track pants

Maison Margiela’s experimental aesthetic aligns perfectly with the undone appeal of today’s athleisure obsession. Track pants anchor the look and this pair goes above and beyond the expected - available on selfridges.com 

Thom Browne Fall 2018: a statement show to remember

Androgynous looks and grey flannel for women; pants down, heels and puppy heads for men. 

A runway which looked like an art studio and “Lady painters painting portraits of ladies, in grey flannel.”  Models styled with androgynous outfits and with hair inspired from 18th century French aristocracy strolled along the runway, taking up positions for the painters while Madonna's 'Vogue' was the main soundtrack of the show. 

For the second and main part of the show, models walked wearing deconstructed outfits, all in the 'fifty shades of grey' flannel Some remind us men's office clothes, some others school uniform and the hero pieces are definitely statements inspired by the same century. 

Half dresses combined with others, skirts as tops and the opposite were some of the highlights.

And as a conclusion the most powerful statement of all: male models wearing grey dog head masks and heels walked out, all harnessed, followed by Grace Bol, the South Sundanese model holding their leashes and wearing a ball gown.

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