Ludovic de Saint Sernin unveils Valentine’s Perfect Gift
Ludovic de Saint Sernin Unveils Valentine’s perfect gift to give or to wear, made in Paris.
Its iconic lace up jockstrap takes a new form and it becomes our daily favourite underwear.
WE LOVE Ludovic de Saint Sernin's first underwear campaign
"Sex, love and freedom" are the words chosen by Ludovic de Saint Sernin to characterize his first collection of underwear, embodied here by the playboy-like model Diego Villarreal.
Ludovic de Saint Sernin label is representing “a return to beauty, seen via sensuality and sexuality, with an exacting approach to design and make”.
The campaign photographed in New York by photographed by Thomas Giddings.
De Saint Sernin will show his Spring/Summer 2020 collection as part of the official men’s fashion week schedule in Paris on June 23, 2019.
Introducing TOM FORD SS19 underwear
“Menswear is a detail-driven business,” says Mr Tom Ford, who introduces his SS19 men underwear campaign in the fashion market.
Made in Italy from breathable stretch-cotton and have a close-fitting, supportive profile and comfortable logo waistband.
Tom Ford Underwear Spring Summer 2019 campaign, photographed by Ferry van der Nat