Ludovic de Saint Sernin: The Swimwear Campaign
Ludovic de Saint Sernin revealed his swimwear campaign and it’s absolutely breath-taking. Photographed by Thomas Giddings in Malibu.
Fall Winter 2023: The Best of Men’s Fashion Month
The Men’s Fashion Month has finally come to an end.
Milan and Paris Men’s Fashion Week have both gave us beautiful shows to talk about and notable highlights to remember.
From Gucci to JW Anderson, to Dior and Ludovic de Saint Sernin, here’s the list of our favourite fashion moments:
DIOR
Prada
GUCCI
LOEWE
Ludovic de Saint Sernin
DOLCE & GABBANA
Ermenegildo Zegna
Ludovic de Saint Sernin x Matt Lambert x Pornhub
Ludovic de Saint Sernin and Matt Lambert have released an exclusive video and photos to accompany the release of the LdSS x Pornhub collaboration.
The video, directed by Matt, is an homage to the 100 year history of outdoor cruising and FKK culture in Berlin – specifically Teufelsee and Tiergarten. You can take a look at the x-rated video HERE.
Ludovic de Saint Sernin SS 2022 show at Paris Fashion Week
Ludovic de Saint Sernin revealed his Spring/Summer 2022 collection during Paris Fashion Week.
Check out below our favourite looks:
Ludovic de Saint Sernin unveils Valentine’s Perfect Gift
Ludovic de Saint Sernin Unveils Valentine’s perfect gift to give or to wear, made in Paris.
Its iconic lace up jockstrap takes a new form and it becomes our daily favourite underwear.
Ludovic de Saint Sernin SS2021 Campaign
Ludovic de Saint Sernin took inspiration from within his own community to create a collection as an homage to the people that inspired him to do “E-Boy”.
The collection aims to celebrate the online community that Ludovic built around his brand. It’s a reflection on how boys and girls create their own online persona and aesthetic world, how they portray themselves, what they choose to share, and how they choose to share it.
Ludovic de Saint Sernin Spring/Summer 2021 collection is out now:
Ludovic de Saint Sernin Fall 2020
The erotics of the exposed male chest are something to look at a bit closer this season. Well, at Ludovic de Saint Sernin, you can’t help it—the naked perfection of the youthful body, flashed with open shirt and gold medallion, is right at the center of attention with his brand. While the hench chest is nowhere to be seen on the runways, the comeback of a body type that hasn’t been seen since the ’70s (when all boys looked like this, not just Iggy and Bowie) is in full cry all at the 2020 men’s shows.
vogue.com
WE LOVE Ludovic de Saint Sernin's first underwear campaign
"Sex, love and freedom" are the words chosen by Ludovic de Saint Sernin to characterize his first collection of underwear, embodied here by the playboy-like model Diego Villarreal.
Ludovic de Saint Sernin label is representing “a return to beauty, seen via sensuality and sexuality, with an exacting approach to design and make”.
The campaign photographed in New York by photographed by Thomas Giddings.
De Saint Sernin will show his Spring/Summer 2020 collection as part of the official men’s fashion week schedule in Paris on June 23, 2019.