BRAND ALERT: Prisma presents “Of Void and Chrome” Campaign

PRISMA presents the “Of Void & Chrome” underwear campaign of EREVOS collection. Consisted of three capsule underwear collections, the EREVOS, Iconic Grey and Blink, all follow the grayscale colour palette with minimal design and the brand’s distinctive geometric prints.

In the heat of a summer night, he lies in his bed, dripping in sweat, turning restlessly beneath his silver sheets. Sleep is elusive, slipping away as he wakes suddenly, gasping softly. He reaches for a glass of water, the coolness briefly soothing, but as he lowers it, his fingertips catch the light—shimmering with a strange, silver sheen. He watches, almost detached, as the silver spreads up his entire body turning his skin smooth chrome. Reality is now blurred. Is it a lucid dream? Everything feels distorted! The room is now an endless void of white and silver. He is slowly becoming one with them. He leaves the glass back on the table. He is calm and gets back in bed. Something feels different than before. He now knows, he’s made of void and chrome!

Discover the “Of Void and Chrome” Underwear Campaign on PRISMA online.

Modus Vivendi launches the Glam Sparkle Holiday Collection

Modus Vivendi launches the Glam Sparkle Line
from the Fall Winter Collection 2020-2021 inspired by the year’s festivities.

The Glam Sparkle Line comprises of Boxers, Briefs, Jockstraps, Low Cut Briefs, Tanga Briefs & Longsleeves. The collection is available in gold, steel blue and black features a smooth and shiny line. Made from lurex and spandex yarns, it is polished, glamorous, and has a luxury feeling. Shimmer and sparkle in our gorgeous line.

Photographer: Panos Giannakopoulos @panosgi /Styling : Aris Georgiadis @arisgeorgiadis / Videographer Dimitris Tsatsoulis @zurrenarh / Models: @evangeloschaliotis, @errikos_alevridis, @stavros_tziv/ Location: Athens, Greece

MSGM FW19-20 Underwear Campaign

MSGM unveiled its new underwear and beachwear campaign. The design of the collection is based on the style code of the brand evoking the iconic elements of the MSGM’s DNA.

MODUS VIVENDI goes floral for the winter

Modus Vivendi unveils the Floral Line from their Fall Winter Collection 2019-2020 .

Inspired by the blooming flowers, the new MV collection comes to style up your look and add luxury lifestyle elements on it.

With romantic aesthetic and mood from the 70s ,there are no rules how to wear the floral pieces. Play and make everything on your way. Whether you dress it up or down, just be you.

The campaign is photographed in Los Angeles, by Brian Kaminski. Starring model Reed Murphy.

Becease we know how much you loved the model here’s a quick chat with our latest MV crush Timothy Reed Murphy. Enjoy the interview and find out more below:

What’s your life moto?

The purpose of life is to discover your gift. The meaning of life is to give your gift away. Pablo Picasso.

What genre of music best describes you?

Mostly chillhop/lofi beats. But I love some oldies and classical composers.

Toughest part of being a model?

Toughest part is work constantly

Beside fashion - do you have any special talents or hobbies?

I enjoy travelling and learning about other cultures while giving back to the special needs community.

Shop the collection online

kust. : The debut campaign of the new underwear brand

kust. is an organic underwear brand, made in Poland in 2017 which consider global enviroment, quality and fair production at the same time.

The new menswear brand has unveiled its first campaign captured by the lens of Simone Lini Trivulzio.

The kust. directors mention “ our brand is young, timeless and different than others, just like you. Let us take care of your male premises.”

Naomi Campbell, Bella Hadid, Diplo & others star in the latest #MYCALVINS Campaign

Calvin Klein adds new celebrity names in the underwear campaigns.

Set for Fall 2019, the new #MYCALVINS campaign now sees the likes of Naomi Campbell, Bella Hadid, Odell Beckham Jr., Jacob Elordi, Diplo, and Beth Ditto, to name a few.

Directed byBardia Zeinali , shot by Daniel Jackson.