Introducing THE STRANGER

Introducing the new menswear brand THE STRANGER.

The designer, originally from Cyprus, has taken inspiration from the second world war soldiers’ uniforms and he has combined it with his ideas on digital arts.

The new menswear collection is called Digital Metallaxis. Even though the designer doesn’t approach only men as he notes that the brand can easily be worn from both genders.

** ‘THE STRANGER’ new collection is coming out next month and it’s going to be the second chapter of “Digital Metallaxis”.

photography: Harris Kyprianou

Hard Clo AW20-21 Campaign

Hard Clo unveiled its AW20 collection.

Hard’s founder and fashion director Yiorgos Mesimeris notes down what is behind the inspiration of the new collection and all the connections to it:

“Medusa was a hope in utter darkness. This collection is based upon the worst traits and the best virtues of the human nature. Hope, mirages, bad weathers and winds, treason. Everything coincides to become part of our reality, either political, personal or even environmental.

All constitute hazards. Yet the will to strive and survive always got the best out of a worst-case scenario. When everything seems to have fallen apart, never-ending courage finds a gleam of light to cease upon. Chaumery was inadequate and traitor, Africa Battalion wanted what was rightfully theirs. And a song we sang as children without knowing the consequences it carried.”

Photography: Spyros Kokkonis /@8317k

Art Direction and Design: No Mas No More / @nmre08

Fashion : George Karapetis / @ohmygeorges

Grooming / Sophia Kossada / @sophia_koss

Models / Lorenzo / @l_s_r_j ,Argyris / @chihi_fro @dmodelagency , @xraymodels

Etnia Barcelona Eyewear AW20 Collection

The independent eyewear brand from Spain Etnia Barcelona, presents its new collection ‘Terra. Still I Rise’..


“Terra” is an inverted exodus, from the city to the countryside. A return to the internal. A journey inside that allows us to appreciate simplicity and get up again.

Graecus

A REY exclusive editorial.

Photography & Direction Cobalto

Starring Alexandros M